Marketing: An Integrated Analytical Approach
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Title: Marketing: An Integrated Analytical Approach
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Business & Economics > Marketing / General > Marketing
Book Details Summary: The title of this book is Marketing and it was written by Richard J. Semenik, Roy Thomas Shaw, Robert H. Williams. This particular 4th edition is in a Paperback format. This books publish date is January 1, 1981. It was published by South-Western Pub Co and has a total of 426 pages in the book. The 10 digit ISBN is 0538197307 and the 13 digit ISBN is 9780538197304. To buy this book at the lowest price, Click Here.