Mass Media in a Changing World: History - Industry -controversy
| Author: | George Rodman |
| Format: | Paperback |
| Publish Date: | February 3, 2011 |
| ISBN-10: | 007351201X |
| ISBN-13: | 9780073512013 |
| Edition: | 4th |
| List Price: | $156.20 |
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Title: Mass Media in a Changing World: History - Industry -controversy
Publisher Notes
Mass Media in a Changing World introduces students to the world of media through a unique structure that makes the material easily intelligible and meaningful to their lives. Each chapter is divided into three-part narrative sections: history, industry, and controversy. Mass Media in a Changing World is the story of where the media came from, why they do what they do, and why those actions cause controversies. The new fourth edition features coverage of new media and the significance of mobile media in mass communication including new sections on the convergence of economics of the online and mobile industries and the history of mobile media.
Click on this books subject categories to see related titles:
Performing arts > Mass media > Mass media
Current events > Mass media > Mass media
Social science > Media studies
Book Details Summary: The title of this book is Mass Media in a Changing World: History - Industry -controversy and it was written by George Rodman. This 4th edition of Mass Media in a Changing World: History - Industry -controversy is in a Paperback format. This books publish date is February 3, 2011 and it has a suggested retail price of $156.20. It was published by McGraw-Hill Humanities Social and has 498 pages in the book. The 10 digit ISBN is 007351201X and the 13 digit ISBN is 9780073512013. For the most current lowest price, Click Here.
Mass Media in a Changing World introduces students to the world of media through a unique structure that makes the material easily intelligible and meaningful to their lives. Each chapter is divided into three-part narrative sections: history, industry, and controversy. Mass Media in a Changing World is the story of where the media came from, why they do what they do, and why those actions cause controversies. The new fourth edition features coverage of new media and the significance of mobile media in mass communication including new sections on the convergence of economics of the online and mobile industries and the history of mobile media.
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Click on this books subject categories to see related titles:
Performing arts > Mass media > Mass media
Current events > Mass media > Mass media
Social science > Media studies
Book Details Summary: The title of this book is Mass Media in a Changing World: History - Industry -controversy and it was written by George Rodman. This 4th edition of Mass Media in a Changing World: History - Industry -controversy is in a Paperback format. This books publish date is February 3, 2011 and it has a suggested retail price of $156.20. It was published by McGraw-Hill Humanities Social and has 498 pages in the book. The 10 digit ISBN is 007351201X and the 13 digit ISBN is 9780073512013. For the most current lowest price, Click Here.
