Principles of Marketing, Student Value Edition (14th Edition)

Principles of Marketing, Student Value Edition (14th Edition)
Format:
Loose Leaf
Publish Date:
Edition:
14th
ISBN-10:
0132167190
ISBN-13:
9780132167192
List Price:
$167.20
Compare Price Buy it at Amazon.com
Language:
English
Pages:
613
Publisher:
Prentice Hall
Weight:
3.0 pounds
Length:
11.0 inches
Width:
8.0 inches

Click on this books subject categories to see related titles:

Business & Money > Marketing & Sales > Marketing

Business & Finance > Marketing

Product Description

Brand New, ship from CA within 24hrs, International edition. Exactly same content. Actual cover might different than image shown.

Allbookstores Customer Reviews

Add Review


Amazon Customer Reviews

Needed for class

By

Decent book. Reiterates a lot of the same examples. Same as the hardback, just less money. I'd buy a box of reinforcements for the pages though.

Book Details Summary: The title of this book is Principles of Marketing, Student Value Edition (14th Edition) and it was written by Philip Kotler, Gary Armstrong. This particular edition is in a Loose Leaf format. This books publish date is Feb 07, 2011 and it has a suggested retail price of $167.20. It was published by Prentice Hall and has a total of 613 pages in the book . The 10 digit ISBN is 0132167190 and the 13 digit ISBN is 9780132167192. To buy this book at the lowest price, Click Here.