Principles of Marketing, Student Value Edition (14th Edition)

Principles of Marketing, Student Value Edition (14th Edition)
Format:
Loose Leaf
Publish Date:
Edition:
14th
ISBN-10:
0132167190
ISBN-13:
9780132167192
List Price:
$167.20
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Language:
English
Pages:
613
Publisher:
Prentice Hall
Weight:
3.0 pounds
Length:
11.0 inches
Width:
8.0 inches

Click on this books subject categories to see related titles:

Business & Money > Marketing & Sales > Marketing

Business & Finance > Marketing

Product Description

Brand New, ship from CA within 24hrs, International edition. Exactly same content. Actual cover might different than image shown.

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Needed for class

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Decent book. Reiterates a lot of the same examples. Same as the hardback, just less money. I'd buy a box of reinforcements for the pages though.

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Fast Shipping! Price was perfect for a College student with low funds!

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Book Summary: The title of this book is Principles of Marketing, Student Value Edition (14th Edition) and it was written by Philip Kotler, Gary Armstrong. This particular edition is in a Loose Leaf format. This books publish date is Feb 07, 2011 and it has a suggested retail price of $167.20. It was published by Prentice Hall and has a total of 613 pages in the book. The 10 digit ISBN is 0132167190 and the 13 digit ISBN is 9780132167192. To buy this book at the lowest price, Click Here.