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Click on this books subject categories to see related titles:
Subjects > Psychology > Cognitive psychology
Subjects > Psychology > Social psychology
Subjects > Self-help > Personal growth / general
Subjects > Decision making
Subjects > Body, mind & spirit > Parapsychology / esp (clairvoyance, precognition, telepathy) > Intuition



About This Book:

Title: Blink: The Power Of Thinking Without Thinking

Synopsis
Social commentator Malcolm Gladwell once again takes the pulse of contemporary experience and, in BLINK, comes up with this enlightening exploration of the role of rapid thinking in everyday life. Gladwell shows how what we call snap judgments, first impressions, or instinct are often right on target and get to the core truths. He reveals that experts call this process "thin-slicing"--the ability to dive for truth the way a basketball player grabs a loose ball on the court, cutting through layers and levels of knowledge that resist tortured analysis. He reports on current research in the fields of science and psychology, and their applications in marketing. Gladwell writes of the marriage therapist who can discern, by listening to three minutes of the parties talking to each other, whether their marriage will last, and how thin-slicing operates in a job interview or when an insurance company wants to identify which doctors are candidates for lawsuits. It might be a sense of structures and patterns, or a Sherlock Holmesian sensitivity to the messages we send out, or just the ability to filter out bad signals and bad information. Gladwell draws examples from the home, office, and school, and proceeds with care and caution through his material; his exposition is as engaging as it was in his previous book, THE TIPPING POINT. After reading Gladwell you will more likely trust your first impressions, but wonder what others are thinking, too. How do we think without thinking, seem to make choices in an instant--in the blink of an eye--that actually aren't as simple as they seem? Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? And why are the best decisions often those that are impossible to explain to others? Drawing on cutting-edge neuroscience and psychology, the author reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of filtering the very few factors that matter from an overwhelming number of variables.

Details
Language:        English

Size
Length:        322 Pages
Weight:        0.7 Pounds
Height:         8.5 Inches
Width:          5.5 Inches
Thickness:    1 Inches



Publisher Notes
Draws on a range of case studies to explore the process by which people make decisions, explaining how the difference between good and bad decision making is directly related to the details on which people focus, and counsels readers on how to become better decision makers in every aspect of life. Reprint.



Industry Reviews
"BLINK moves quickly through a series of delightful stories, all about the backstage mental process we call intuition....My first impression of BLINK--in blurb-speak--was 'Fascinating! Eye-opening! Important!'....If you want to trust my snap judgment, buy this book: you'll be delighted."
(01/16/2005)
"The author's great strength lies in his stories, and here he crafts a number of engaging ones....All these stories are nicely written and most inform and entertain at the same time...."
(10/01/2005)
"[A] lively, wide-ranging pop treatise."
(12/30/2005)


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Book Details Summary: The title of this book is Blink: The Power Of Thinking Without Thinking and it was written by Malcolm Gladwell. This edition of Blink: The Power Of Thinking Without Thinking is in a Paperback format. This books publish date is April 2007 and it has a suggested retail price of $15.99. There are 322 pages in the book and it was published by Back Bay Books. The 10 digit ISBN is 0316010669 and the 13 digit ISBN is 9780316010665. For the most current lowest price, Click Here.